Direct Response Marketing Agency - Chief Media

Whether you’re new to DR or have been down this road before, we’ll help define goals, crystallize your target segment, establish performance metrics, and execute the strongest integrated media mix to drive customers to where you want them to go. We’re hands-on all the way. Your sales depend on it.

Full-Service Agency

Media Buying

Over 20 year in DRTV and advertising with first-mover innovation in digital.

Advanced TV

Data-driven ad tech pinpoints the right consumer audience for your message.

Web Development

High-impact websites that are built for capturing leads and driving sales.

Digital Marketing

Expertise in search, social media, and programmatic advertising that drives response.

Analytics & Reporting

Critical, detailed information to give brands a clear picture about what media is driving success.

Predictive Modeling

Where, when, and how–from cost and revenue projections to campaign allocation and performance.

ROI Optimization

Sophisticated media-to-sales attribution and robust ROI measurement through proprietary technology.

Market Research

Consumer behavior analysis and data that provides insights and gives a distinct competitive advantage.


Continuum – Attribution Engine

Our proprietary technology platform for cross-screen sales attribution.

Our unique technology platform enables sophisticated media-to-sales attribution, real-time optimization, and robust ROI measurement, using transactional data to determine the true lifetime value of your customers.

Learn More About Continuum
Continuum Screenshot
DRTV with the accuracy of digital marketing attribution.

Client Testimonials

Unger Products
Nutrition 21

They deliver superior results-oriented reports

They deliver superior results-oriented reports, so we know our attribution as well as critical category and competitor insights that shape our media strategies. Bottom line is they won't recommend the media unless it works.
Darren Contardo - SVP Marketing, SlimFast & HNS

Our Company

Scott in front of a window

“Next to our people, we make the largest investment in technology year after year because we believe it makes all the difference for our clients.”
— Scott J. Paternoster, Founder & CEO

We’re in this together.

We are on a mission to redefine the client-agency relationship. We’ve built an incredible team of smart, passionate, innovative, and highly communicative people dedicated to championing our clients’ success every day.

We believe that all too often businesses are not given a clear view, accurate data, or the ability to make fully-informed decisions. We hold ourselves accountable for our actions and our information.

By leveraging our state-of-the-art attribution engine, you will get precise and reliable analysis about what’s working, what’s not, and where to get short and long-term value.

Learn More About Our Team

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Ask us how we can help you get the results that you want.